It’s a frustrating moment for every WooCommerce store owner: a customer browses your products, adds items to their cart, proceeds to checkout, and then vanishes. This isn't a rare occurrence; studies show that nearly 70% of online shopping carts are abandoned. A high WooCommerce abandoned cart rate can feel like a leak in your revenue bucket. While you can't stop every visitor from leaving, you can recover a significant portion of them with the right strategy.
Attracting new customers to your WooCommerce store is a constant challenge, but one of the most effective ways to grow your revenue doesn't require more traffic. It involves increasing the amount each customer spends per transaction. This metric, Average Order Value (AOV), is a critical indicator of your store's health, yet many businesses leave money on the table by not actively encouraging larger purchases.
In this guide, I'll walk you through six proven strategies that use smart, targeted...